Back in December, Twitter noted a new feature it was testing out, Contributors. Basically, this allows multiple people to tweet from one account (with individual attribution below the tweet). Twitter noted that the feature wasn’t quite ready for prime time yet, but they started using it on their @twitter account. Today, the service has started rolling out to others.
The Salesforce account had the feature turned on about an hour ago. As you can see, they’re already using it.
Contributors is thought to be a part of Twitter’s plan to give premium features to businesses. Though they’re apparently not charging yet for it, one could envision when their business tools are ready to go, this would be wrapped into it.
Created in 2006, Twitter is a global real-time communications platform with 400 million monthly visitors to twitter.com, more than 200 million monthly active users around the world. We see a billion tweets every 2.5 days on every conceivable topic. World leaders, major athletes, star performers, news organizations and entertainment outlets are among the millions of active Twitter accounts through which users can truly get the pulse of the planet.
Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a pioneer in developing enterprise platforms through its innovative AppExchange directory of on-demand applications, and its Force.com “Platform as a Service” (PaaS) API for extending Salesforce.