WebMediaBrands is boosting its investment in social media publications today with the acquisition of social media news site Rotorblog.com. Rotorblog, which was was launched in 2006 to cover the social media space, currently attracts 200,000 unique visitors a month. Terms for the acquisition were not disclosed.
WebMediaBrands, which is perhaps best known as the owner of Media Bistro, has been undergoing a major transition. WebMediaBrands just bought the Social Times, the company behind AllFacebook.com. And the company has divested the majority of its properties, including its recent sale of Internet.com for $18 million. The company has acquired a number of online publications to boost its editorial platform.
WebMediaBrand’s other news sites include LearnNetwork, Graphics.com, Ads of the World, Brands of the World, Freelance Connect, Semantic Web, StockLogos.com, and others. RotorBlog was founded by Latvian blogger Maris Dagis and according to its site, only employs two other editors.
WebMediaBrands Inc., headquartered in New York, NY, is a global provider of information for creative, business and information technology professionals, operating three distinct online networks: Mediabistro.com, and Graphics.com. WebMediaBrands formerly owned Internet.com until its sale to QuinStreet for $18M.