• Full Launch Impending, SimpleGeo Nearly Doubles Its Staff And Plans A SF Office

    Monday, March 22nd, 2010

    MG Siegler is a general partner at CrunchFund and a columnist for TechCrunch, where he has been writing since 2009. His focus is on Apple. Prior to TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked in Hollywood and in... → Learn More

    I couldn’t squeeze maybe the most impressive stat in the headline: SimpleGeo is closing in on one terabyte of geodata stored. Needless to say, they’re growing fast.

    To help with that growth, the location infrastructure company (which helps other companies easily implement location)  has added five new employees to their workforce. They are:

    • Andrew Mager, a former Ning and CNET employee who will now be handling developer outreach.
    • Schuyler Erle, a geographer well-known in GIS and open location data circles. He’ll be forming geography/cartography team with…
    • Seth Fitzsimmons, a former Yahoo employee best known for his work on the location-based Fire Eagle, and more recently for Flickr’s location components.
    • Ben Standefer, a former EventBrite and Digg employee . He’ll be working on SimpleGeo’s infrastructure, overseeing the data coming into the system.
    • Kim Vogt, a former Lawrence Livermore Labs employee working on Hadoop. She’ll also be working on the data/infrastructure side of things, leading the effort with Standefer.

    The five new employee brings SimpleGeo’s total up to 13. In fact, they’re getting so big, that they’ve decided to open another office. They’re currently scouting locations (they should have some good data to do that) to open a new branch in San Francisco, to go along with their headquarters in Boulder, CO. Considering many of these new employees are SF-based (as is previous recent hire Mike Malone), and given how many location-centric events are happening around the city in the coming months, this makes sense.

    While SimpleGeo is currently still in closed beta testing, they plan to open to the public in the coming weeks, co-founder Matt Galligan tells us. Given the amount of interest surrounding location-based services right now, the timing seems perfect. Location was the talk of SXSW this year, and SimpleGeo had maybe the coolest way to visualize it, with Vicarious.ly, which showed various location data around Austin, TX (such as Foursquare and Gowalla check-ins) in realtime. The plan is to launch Vicarious.ly for other cities as well, to show off the data SimpleGeo is collecting. The service also announced a partnership with Skyhook Wireless to give them even more massive amounts of geodata.

    [interestingly enough, the picture of SimpleGeo co-founders Galligan and Joe Stump was taken a year ago by Andrew Mager -- it all comes around]

    Company: SimpleGeo
    Website: simplegeo.com
    Launch Date: May 2009
    Funding: $9.81M

    SimpleGeo provides a ready-to-use location infrastructure that makes it easy to ad location-aware features to applications. The company was founded in 2009 by Matt Galligan and Joe Stump.

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