Foursquare Opens Up Its Firehose A Bit. Social Great Takes A Drink.

Saturday, March 13th, 2010

MG Siegler is a general partner at CrunchFund and a columnist for TechCrunch, where he has been writing since 2009. His focus is on Apple. Prior to TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked in Hollywood and in... → Learn More

There’s been a lot of hoopla over the past couple of years about Twitter’s so-called “firehose.” Essentially, it’s an open stream of all their data that is provided to developers to use for third-party apps. Foursquare has a firehose of its own, but access to it has been on lock down. Today, for SXSW, Foursquare opened up its firehose a bit more.

Social Great, a service which tracks trending places in cities back on location data, has just gotten access to this firehose of data. This allows them to show in realtime the trending places throughout Austin, Texas, where SXSW is taking place. The service also pulls in data from Gowalla, Brightkite, and GraffitiGeo (Loopt).

As Polaris Ventures EIR Jon Steinberg notes (who helped build Social Great), “the numbers look crazy.” What he means is the check-in data at SXSW. Judging from what I’m seeing on the ground here in Austin, that may be an understatement. Venues routinely have dozens if not hundreds of other Foursquare users at them when they’re trending.

SimpleGeo, one company that has had early access to Foursquare’s firehose, built Vicarious.ly to visualize real-time check-ins around Austin. That data looks fairly insane as well. Most of the check-ins appear to be coming from Foursquare (which saw over 300,000 check-ins on Thursday alone) and Gowalla, but co-founder Joe Stump notes that the battle is too close to call still.

One other note: all these check-ins are made possible by the fact that AT&T’s network has been up and working the whole time. It’s been impressive. Crisis averted, so far.

Company: Foursquare
Website: foursquare.com
Launch Date: November 3, 2009
Funding: $71.4M

Foursquare is a geographical location based social network that incorporates gaming elements. Users share their location with friends by “checking in” via a smartphone app or by text message. Points are awarded for checking in at various venues. Users can connect their Foursquare accounts to their Twitter and Facebook accounts, which can update when a check in is registered. By checking in a certain number of times, or in different locations, users can collect virtual badges. In addition, users...

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Company: SocialGreat
Website: socialgreat.com

SocialGreat is a service built on top of Foursquare’s API to track popular places in cities based on people actually going to them and checking-in.

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