The Linux Foundation, the non-profit that supports the growth of the Linux kernel, has launched a merchandise store where people can purchase a newly launched line of original T-shirts, hats, mugs and other items that reflect “geek culture.”

According a release sent out by the Foundation, merchandise available in the Linux.com store is “designed to reflect the unique and varied culture associated with Linux” and will support the work of Linux creator Linus Torvalds. For example, t-shirts contain phrases like “Free The Code,” “FSCK the Establishment,” and “Fork You.” All revenue generated from the store will go directly towards Linux Foundation activities, initiatives and events.

In conjunction with the launch of the store, Linux is holding a t-shirt design contest. Design submissions are due on the store’s site by April 11, 2010. The top five designs will be available for community vote at Linux.com through June 6, 2010 and the winning design will be included on T-shirts available for purchase in the Linux.com Store. The lucky designer will be awarded with travel to Boston to attend the Foundation’s annual conference LinuxCon in August.

The Linus Foundation has launched a number of unique initiatives to help raise funds for the organization and its open source initiatives. Last year, the Linux Foundation launched a branded Visa credit card.

About the Linux Foundation

The Linux Foundation is a nonprofit consortium dedicated to fostering the growth of Linux. Founded in 2007, the Linux Foundation sponsors the work of Linux creator Linus Torvalds and is supported by leading Linux and open source companies and developers from around the world. The Linux Foundation promotes, protects and standardizes Linux by hosting important workgroups, events and online resources such as Linux.com. For more information, please visit www.linuxfoundation.org.