OneGuyOneGirl Aims To Keep Online Dating Simple

Sunday, March 7th, 2010

Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More


Online dating sites can be daunting. Between setting up the perfect profile and then trying to meet your dream partner from profiles of hundreds of thousands of people on each site (or on some of the more popular sites like Match.com, millions of users ). One startup, OneGuyOneGirl, aims to simplify this process.

The site displays One Guy and One Girl each day. You can see a picture on the site and access their Facebook and Twitter pages, as well. And if you like what you see, you can email as the guy/girl directly. You can also request to be featured on the site.

I admire the simplicity of OneGuy and One Girl, but there are a few holes I’d like to point out. First, it’s unclear how the site will actually makes money and doesn’t appear to have a viable business model. Also, some of the Facebook profiles of some of the featured guys/girls are available, which makes it difficult to know much about the person besides their age and a one sentence description about the individual’s interests. Lastly, the site seems to skew very young; both individuals who were featured today are only 18 and when I’ve checked the site out previously, the individuals were in the same age range.

Company: Match
Website: match.com
Launch Date: January 4, 1995

Match.com pioneered online dating when it launched on the Web in 1995 and continues to lead this exciting and evolving category after more than a decade. Throughout its 15-year history, Match.com has helped millions of singles meet and fall in love. Match.com provides a rich tapestry of ethnicities, interests, goals, ambitions, quirks, looks and personalities from which to choose. Match.com operates some of the leading subscription-based online dating sites in 25 countries, in 8 languages and spanning five continents,...

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