EA hits the streets to show off Bad Company 2

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Saturday, March 6th, 2010

Now this is how you advertise a game. Are you paying attention, Activition? EA Belgium took Bad Company 2 to the people of Brussels and in a real big way. Although, in all honesty, EA didn’t come up with this gorilla marketing scheme on their own. Epson did the same exact thing a few months back, complete with the soldier getup.

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