France's Creads opens in Japan, prepares for US launch

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[France] The founding of Paris-based Creads sounds no different from the success stories of Silicon Valley: in 2008, 23-year-old co-founders Julien MechIn and Ronan Pelloux founded their company with no more than €7,000 and the money in their pockets. Their main source of seed funding was won through a start-up idea competition at France’s Salon des Entrepreneurs – the same event that is taking place this week in Paris.

Two years later, Creads’ online platform has seen top-name companies leverage their creative community of over 10,000 people. The platform allows companies to use the creative talent of the community to develop over 100 different types of brand-related creative competitions, including company names, logos, advertisements and designs. Due to the fact that Creads acts as more of a participative online ad agency than a mere crowd-sourcing site, larger companies tend to draw more readily upon its expertise.

The company opened their first international office in Spain in the fall of 2009 and has just announced the opening of their first Asian office in Tokyo. As trends in Japan change faster than the seasons, Creads hopes to respond to the country’s creative needs with its web 2.0 creative competition platform.

The ambitious co-founders are planning to raise an additional round of funding and set-up shop in the US later this year.

  • http://twitter.com/cyno Nicolas Cynober

    Congratz !

  • Graphitik

    Wonderful !!

  • Graphitik

    I like this name. I find it funny !

  • Kelly

    Hi, I don’t find the english one :(. I have to learn japanese…

  • sophia

    hello ,

    I have just visited the website and the concept really sounds amazing! do you intend to outsource your activity worldwide??? As Kelly said in English you could definitely target a great deal of countries!!!!!!!

  • http://www.creads.org Creads

    hello,

    The concept will be soon in english. You can subscribe to our BETA : http://en.creads.org

  • http://help-me-decide.net Stefan

    Nice! Great job!

  • Guillaume

    Crowdspring.com has been provideing the same crowdsourced approach for competitive designs, logo and branding.

    Anyway, congrats to the team and submit your BP to seedcamp in order to accelerate growth

  • http://www.eyeka.com Ludovic Delaherche

    We are happy to see that eYeka give inspiration

    83 000 people in 51 countries inn Europe, north America, Asia and oceania …

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    […] comme un concurrent des plateformes créatives communautaires, comme Créads (qui s’est lancée aussi à l’international l’année dernière), Eyeka se positionne plus comme une […]

  • http://eu.techcrunch.com/2011/01/19/eyeka-launches-in-the-us-so-big-brands-can-crowd-source-creative-feedback/ Eyeka launches in the US so big brands can crowd-source creative feedback

    […] gets compared to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement community. Big brands […]

  • http://jetlib.com/news/2011/01/19/eyeka-launches-its-crowdsourced-creative-feedback-platform-in-the-us/ Eyeka Launches Its Crowdsourced Creative Feedback Platform In The US | JetLib News

    […] to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement […]

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    […] gets compared to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement […]

  • http://brainyloft.com/eyeka-launches-its-crowdsourced-creative-feedback-platform-in-the-us Eyeka Launches Its Crowdsourced Creative Feedback Platform In The US / Brainyloft Press

    […] gets compared to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement […]

  • http://www.yeniyoutube.com/2011/01/19/eyeka-launches-its-crowdsourced-creative-feedback-platform-in-the-us/ Eyeka Launches Its Crowdsourced Creative Feedback Platform In The US | Yeni YouTube - Broadcast Yourself.

    […] gets compared to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement […]

  • http://snipbids.com/blog/?p=53 Today’s Links | SnipBids Blog

    […] gets compared to the likes of participative creative agencies (like Creads, who has also been eyeing the US market since last year) but is really more of a consumer engagement […]

  • http://rudebaguette.com/2011/11/03/we-can-haz-a-logo/ We can haz a logo ! | The Rude Baguette

    […] anyone who doesn’t already know Creads, I wrote about the company in TechCrunch last year when they launched in Japan. With 10 employees and over 40,000 designers who are […]

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