"Jill Stuart Sweet Package": Japan gets very cute, very pink PSP

Tuesday, February 2nd, 2010

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

Sony seems to believe in the power of pink PSPs. Not even four weeks after giving us the PSP-3000 Blossom Pink, Sony Computer Entertainment Japan today announced [JP] another pink PSP for the Japanese market. Dubbed “Jill Stuart Sweet Limited Package”, this new special edition was designed in collaboration with American fashion brand Jill Stuart.

Buyers will get exactly that Blossom Pink PSP linked to above, a 4GB Memory Stick Pro Duo (Mark2), an AC adapter, a pouch and cloth designed by Jill Stuart, and an extra-cute box that makes this limited edition deserve its name.

The Jill Stuart Sweet Limited Package is scheduled to hit stores on March 4 for $230. It’s Japan-only, but specialized online game shops, for example Play Asia, should be able to ship the box outside Japan, too.

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