New polarizer film to boost contrast of LCDs more than 10-fold

Serkan Toto

Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Tuesday, January 26th, 2010

A Japanese company called Zeon claims it has developed a film for the polarizing plates of LCD screens that boosts picture contrast by more than an order of magnitude. The company is already selling films for those plates to LCD TV makers like Samsung whose screens are based on vertical alignment technology. It produces films for OLED screens, too.

Zeon’s new, so-called phase difference film, however, is made from Cyclo Olefin Polymer, which makes it suitable for LCD TVs based on in-plane-switching (IPS) technology. Makers relying on IPS technology are Panasonic or Hitachi, for example. The new Zeon film inhibits the diffusion of light from the backlight. As a result, viewers get to see clearer pictures.

Zeon aims at starting mass-production of their new films within this year, marketing it to makers of LCD TVs that are 40 inches or larger. The company says the film helps to widen the viewing angle as well, making it useful for digital signs, too.

Via The Nikkei [registration required, paid subscription]

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