TheFind Launches Comparison Shopping Feature

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In time for the holiday shopping season, TheFind, a technology-heavy shopping search engine, has launched a nifty comparison shopping feature that’s worth a spin.

When you do a search for a product on the find, you can now choose to see the “best price” view. For now, the feature is only available for electronics and appliances, which amounts to around 40 million products (or 10 percent of the total index) indexed by TheFind. The search engine will do a lot of the heavy lifting for you. It will automatically try to detect your location and list the best prices from local retailers. The engine will also list the items that have the lowest verified price. And TheFind is using iStorez coupon technology, which they bought a few months ago, to list discount codes and coupons for each applicable deal.

The comparison view also includes several little features, such as the ability to see what tax and shipping will be within results, as well as the inclusion of BizRate ratings for retailers. TheFind will eventually extend the best price feature to other verticals such as toys, health and beauty and more. The new feature is a bonus, but the site will face competition from Microsoft’s Bing, PriceGrabber and others.

TheFind aims to be a one-stop shopping destination for consumers where they can search for a varied list of items from multiple sources. The site currently indexes 400 million products from over 500,000 stores. Last year, TheFind launched an iPhone app that allows users to search for stores in a region that are selling a particular product. The app will also compare prices of products from stores in your location and even calculates the cost to drive from your location to a particular store.

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