The new Palm Pixi commercial: The mystery witch is dead!

Wednesday, November 11th, 2009

Biggs is the editor of TechCrunch Gadgets. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at john@techcrunch.com. → Learn More

It’s a new day at Palm. The Pixi, Palm’s Treo-esque addition to the WebOS line-up, is getting new commercials without Miss Crazy Face and her magical Pre. Instead, you get hot people taking pictures of each other and having fun.

This is the kind of commercial that I call the McCafe (or Devin’s lifestyle in Seattle) – excited people doing something exciting. It’s a big departure from Palm and a points to a move towards the mainstream.

It’s a nice change and look forward to our Palm Pixi review shortly.

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