YouTube's New Logo Shouts From The Rooftops: '1 Billion Views Per Day!'

Head on over to YouTube right now and there’s a minor change that’s sure to catch your eye: the site’s unmistakeable logo has been modified to include a new “1BN” banner, with the words “1 billion views per day!” beneath it. It’s obviously a huge milestone for the site, but it shouldn’t come as much of a surprise — back in June we reported that YouTube was seeing over 1.2 billion views a day, and it’s likely above that by now.

So why the spiffy new banner now? Turns out, it was three years ago to the day that Google acquired YouTube for a whopping $1.65 billion.

One other fun note: check out the name of the logo’s image file. It’s “logo_holy_crap_1bn_a_day”. Holy crap, indeed. (Good eyes Coweybear).