Video: Windows Mobile Turns Twitter Into Party Boy

Friday, October 9th, 2009

MG Siegler is a general partner at CrunchFund and a columnist for TechCrunch, where he has been writing since 2009. His focus is on Apple. Prior to TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked in Hollywood and in... → Learn More

Screen shot 2009-10-09 at 3.02.35 PMEarlier this afternoon Fake Steve Jobs took one look at Microsoft’s new Windows Mobile commercial and wrote, “Dancing Twitter icons do not translate into cutting-edge advertising.”

I don’t know. I think the commercial is pretty good, but only because it seems to me the strategy here was to turn Internet Explorer, Outlook, Microsoft Messenger and the others into Party Boy from Jackass.

And interestingly, Twitter is the only non-Microsoft product to make that cut. We know Microsoft has been thinking about Twitter lately. It could well be their ultimate Party Boy.

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