LX series: Sharp Japan rolls out new AQUOS TVs with 2,000,000:1 contrast ratio

Tuesday, September 29th, 2009

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

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Sharp has announced four new LCD TVs with some impressive specs for the Japanese market today [press release in English]. The TVs will be available in four sizes: 40, 46, 52 and 60 inches. All models are full HD and feature LED backlight for improved picture quality.

The TVs from the so-called LX series feature a fantastic contrast ratio of 2,000,000:1, extra-low power consumption levels (Sharp speaks of the lowest in the industry) and an RSS six-speaker system with duo bass sub-woofer and a 2.1-channel set-up (except for the 40-inch model).

The 60-inch flagship model will go on sale in Japan on November 25, and it isn’t cheap (price: $6,100). The other models prove that quality has its price, too: Sharp sells the 52-incher for $5,000, the 46-incher for $3,900 and the 40-inch model for $2,800. The company hasn’t laid out international distribution plans for the LX series yet.

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