DEMO: Tinker Gets Some New Toys For Its Real-Time Content Platform

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Tinker, the product from Glam Media that aggregates real-time conversations on services like Twitter and FriendFeed, and allows publishers to embed them in widgets, has launched a new 1.0 release to the public. The company announced the new version at this week’s DEMO Fall conference.

Tinker actually launched back in March, offering both a consumer facing site that serves as a central hub for monitoring events in real-time as well as a number of widgets for publishers looking to leverage this real-time content. Today’s release introduces a number of new features, including a new section that focuses on News. The feature draws on the real-time updates that Tinker typically monitors, as well as news feeds from online publications and wire services.

Also getting a boost are Tinker’s media apps, which let bloggers, news sites, and other publishers manage the tweets they’d like to display on their pages. For example, we could include a Tinker app on TechCrunch that would only show tweets from TechCrunch staff, or could display the latest tech trends to surface on Twitter.

Tinker has also recently launched a new advertising product called ‘Tinker Stream Ads’, which let major brands create a filtered stream of real-time content relevant to their products, which can then be displayed on publisher sites. In September alone these new ads saw over 50 million impressions.

Finally, Tinker now offers a real-time search engine that lets you search through the news, tweets, media, and other content that’s tracked by the site.

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