When I came to write for TechCrunch, I never realized that I would get to write about my favorite band while I was growing up, so often. But I do once again today because Pearl Jam has an exclusive deal to premiere their new album on MySpace.
The album, Backspacer, will begin streaming live today on MySpace Music, a few days before it’s available in stores and online to purchase. This follows MySpace debuting the band’s first single off the new album, as well as a documentary, a few weeks ago.
The album is actually live already, if you visit the band’s MySpace profile page. Terms of the deal to premiere this on MySpace we not disclosed, but Pearl Jam has been doing some interesting things for the promotion of this album, including teaming up with Target to launch it. And, oddly, the Target deal appears to be baked into its iTunes release of the album too. Backspacer will also be one of the first albums available in the iTunes LP format.
MySpace Music rolled out an updated homepage design earlier this week. It’s entirely dominated by Pearl Jam right now, so it looks good to me.