Yahoo has been active in the domain buying and selling space the past few months. Today, it was revealed to be the buyer of OMG.com, which sold last week for $80,000, according to Domain Name Wire.
It’s a great domain, and a really, really great price especially considering the image-centric TMZ.com-rival it has called yes, OMG. (Note: I had no idea it actually existed, at least partially because it didn’t have the omg.com domain — well, and also cause I’m not into celebrity gossip. But supposedly, it’s big.)
Of course, Yahoo has a history of obtaining good domain names and doing nothing or next to nothing with them. It sold contests.com in June for $380,000 after sitting on it for many years. It also sold WP.com to WordPress parent Automattic in April of this year.
Given the numbers for recent sales, it does seem like Yahoo scooped OMG.com for a bargain basement price. As we said, it sold contests.com for $380,000, which also seemed cheap at the time when you compare it to something like candy.com, which sold for $3 million in June. And in February, toys.com sold for $5.1 million.
Sure, “OMG” is not even really a word, but it has become a common phrase in pop culture and would seem to be worth more than $80K in a world where candy.com sells for $3M — especially since it’s only 3 letters.