Olympus sees error, credits original source of the E-P1 video

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Friday, July 10th, 2009


That old adage of “Imitation is the best form of flattery” is bull. There is nothing fulfilling when your work is recreated without at least a hint of the source. The Olympus E-P1 Pen digital camera ad after the jump is a great example. It clearly rips off the video above which was posted three months ago. It wasn’t until the Internet erupted a few hours ago that Olympus credited the original creator in the YouTube “more info” section. Way to stay classy, Olympus.

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