Flip announces Flip Channels, adds easier video sharing

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Not content to let others do the heavy lifting, Pure Digital, now part of Cisco, has added Flip Channels to their popular – and surprisingly useful – FlipShare software. The software is pre-installed on every Flip devices (we have the HD) and the Channels are yet another way to upload and share your videos in the interwebs.

Videos sent to your channel can be viewed at FlipShare.com or using the FlipShare iPhone app, also available today. The software also supports DVD authoring and standard sharing with YouTube and MySpace. I sent a video to myself using the service, a real cinematic magnum opus. You cannot formally embed videos sent to channels – you can embed them on the sly using the actual HTML or grabbing to a site like Posterous – but obviously you can embed videos sent to YouTube.

http://www.flipshare.com/swf/FlipSharePlayer_400.swf

via flipshare.com

The rest of the software is surprisingly snappy. I rarely use the built-in software that comes with most cameras but this seems like a quick and easy way to share video anywhere. It is Mac and PC compatible (there are two versions right on the Flip’s Flash memory) and it has a clean, easy to understand interface. In fact, adding a video to your channel is as easy as dragging it to the sidebar.

Overall it’s an impressive addition to an already interesting product. You can upgrad your current Flip hardware and software here and the iPhone app is available in the iTunes store.

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Latest FlipShare™ software makes it simple to share video publicly, privately, or with groups

June 16, 2009 – San Francisco, CA

Taking video sharing to a new level, the makers of Flip Video today announced the latest version of its onboard FlipShare software that makes sharing personal video easier than ever before. FlipShare now gives users the ability to publish personal video channels online with Flip Channels™, in addition to easy uploading to popular sites like MySpace™ and YouTube™, and one-click private video emailing capabilities.

The innovative new Flip Channels feature enables users to easily share their favorite Flip content with groups of people they designate. Once created, their personal Flip Channels can be instantly viewed online at FlipShare.com or on an iPhone by using the new FlipShare iPhone application, also announced today.

“Flip Video changed the way people use video by making it simple to capture and fun to share,” said Jonathan Kaplan, senior vice president and general manager of the Consumer Business Group at Cisco, which recently acquired Pure Digital Technologies, makers of Flip Video products. “Our latest FlipShare software, with the new Flip Channels feature, takes video sharing to the next level by making it incredibly easy to share video with a friend, a group, or with the world.”

With FlipShare’s new Flip Channels feature, consumers now have a simple way to share their favorite Flip content – both video and snapshots – with many different groups such as friends, family, classmates or teams. Once a user creates a Flip Channel, it can be viewed online at FlipShare.com or on an iPhone using the breakthrough FlipShare application for the iPhone. This new application gives FlipShare users, as well as their friends and family, instant access to their favorite Flip Video content from anywhere.

These latest software innovations build upon the success of the wildly popular Flip Video camcorder line. Since its launch in 2007, more than 2 million Flip Video camcorders have been sold and millions of videos have been shared using FlipShare software. Flip Video models are ranked as the number one and number two top-selling camcorders in the U.S. for the first quarter 2009, as ranked by leading market research firm The NPD Group.

The new version of FlipShare software will begin shipping as the onboard software for all Flip Video camcorders as of June 16, 2009. The software can also be downloaded for free by visiting www.theflip.com. The FlipShare for iPhone application is available for free in the iPhone App Store.

FlipShare Software Features:

• Preloaded software to save, organize, and edit videos with ease
• Works on any PC or Mac
• Email videos and video greeting cards
• Upload videos instantly to YouTube and MySpace
• Capture HD snapshots from videos using enhanced freeze-frame capabilities and share them along with videos
• Create Flip Channels to share content privately with groups of friends or family or to access your own content on the web
• Watch videos on-the-go at flipshare.com
• Create custom movies with your own music
• Enjoy your videos in full-screen play mode
• Order DVDs and have them shipped anywhere in the world

FlipShare Application for iPhone Features:

• View your favorite FlipShare videos and snapshots on your iPhone
• Access Flip Channels instantly from anywhere
• Watch Flip Channels from friends and family
• Download for free at the iPhone App Store

About Pure Digital Technologies, Inc.

Pure Digital Technologies was acquired by Cisco (NASDAQ: CSCO) in May of 2009 and operates as part of Cisco’s Consumer Business Group. Its revolutionary Flip Video camcorders changed the way people capture and share video by making it simple, accessible and fun for anyone. Flip Video camcorders are pre-loaded with FlipShare software to enable easy organizing, editing, and seamless uploading to YouTubeTM, MySpaceTM Video and other video sharing sites. Flip Video products are currently available in the U.S., Canada and the United Kingdom. More information about Flip Video products can be found atwww.TheFlip.com.