Softbank floods Japan with 15 new cell phones (part 1: all Sharp models)

Serkan Toto

Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Tuesday, May 19th, 2009

softbank_summer_cell_phones

Big news from Japan’s cell phone market today as Japan’s No.3 telecommunications company SoftBank and the No. 1, NTT Docomo, presented their new cell phone line-ups for the summer. Softbank announced a total of 15 new models [JP] (sales start within this month), and many of them are made by Sharp.

Here are all SoftBank cell phones produced by Sharp and presented today:

sharp-933sh

AQUOS SHOT 933SH

(equipped with a 10 megapixel low-noise CCD sensor, a rotating touchscreen display and a 3.3-inch WVGA display)

mirumo_934_sh

mirumo 934SH

(equipped with a 3-inch external display displaying the time and other information in real time without using power through a “memory LCD”)

solar_hybrid_936_sh

SOLAR HYBRID 936SH

(solar-powered handset that lets you make a one-minute call time after 10 minutes of charging and features a 3-inch WVGA display)

sharp_935sh

THE PREMIUM WATERPROOF 935SH

(water-proof handset with 3-inch WVGA display and 8MP camera)

sharp_832sh

Sharp 832SH

(extra-compact handset with a 3-inch QVGA display)

gent_sharp

GENT Sharp 831SH s

(easy-to-use cell phone with 3-inch QVGA display)

The rest of the line-up can be found here.

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