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Zazzle Goes To The Dogs, Expands Business Abroad

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Zazzle, the site that lets you custom-design and sell everything from T-shirts and sneakers to postage stamps and skateboards, is launching localized sites and offerings in Australia and Canada. The company has also expanded its existing UK site, which was launched in late 2008, to the greater European market by accepting payments in Euros. And for pet-friendly users, Zazzle has unveiled a line of custom dog apparel, letting sellers put the same designs on items for both dogs and humans.

Zazzle allows anyone the opportunity to become product designers and to earn money by selling designs on a variety of items displayed in custom store fronts, free of charge to the seller. Designs and images can be screen printed or embroidered on items. Sellers earn royalties from the sale of products they design and can also allow consumers to further customize their creations.

The design site has also unveiled a suite of new “seller-friendly” tools to spice up sellers’ offerings. Sellers can now uber-customize their online storefronts, creating a branded destination for their products. Sellers can also enable a a filtering mechanism to specify which designs can be featured in different products in various colors. Additionally, Zazzle has implemented a Flash-powered bulk image upload tool that is compatible with Macs and PCs.

It’s good to see that Zazzle is growing by expanding its reach and offerings. Earlier this year, the startup underwent a round of layoffs, letting 15% of the company’s staff go due to the sluggish economy. Competitors include CafePress and Spreadshirt, which both have an international presence.

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