USA Today is unaware of Kindle 2.0

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Thursday, April 2nd, 2009

usatodaykindleA USA Today advertisement in today’s paper proves once and for all, the print media is slow to react and update by using a Kindle 1.0 instead of the new version. Can you believe it? Did none of the marketing gurus know that that Amazon announced the new and improved model almost two months ago? Doesn’t look like it.

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