The Sony DSC-W230 & W290: Everyday 12.1MP, 720p recording digital cameras

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Tuesday, February 17th, 2009

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Sony announced the ultra-zoom H20 and the sexy T900/T90 today, and so the W series seems plain jane. They are still quality cameras though.

Sony stuffed a slightly longer zoom in the form of 5x lens in the W290 over the previous generation. But Sony didn’t stop there. The W290 comes packing with a 12.1 MP sensor and just like the rest of the Sony announcements today, a 720p video recording mode. Sony also developed a new type of auto scene mode that automatically adjusts the camera for different lighting scenes. While it sounds a lot like any camera’s Auto mode, Sony claims it works better. Price and availability: $249 and April.

The W230 seems like a carry over from last year. It is stuck with a 4x zoom lens and a non-HD video recoding mode. Nothing fancy but the $199 price might ensure it’s a good seller anyway. 

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