Cockroach + cockroach house = disgusting keychain holder
Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch.
Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market.
He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More
You know when a country, in this case Japan, is over-saturated with gadgets when it produces things like this: a keychain holder that features a plushy cockroach living in its own mini house [JP].

The Gokiburi Hoihoi (Cockroach Hey Hey) is available in two versions and costs $7 each. Normally it’s Japan-only but the Rinkya store accepts order from overseas.
Via Rinkya Blog