Will It Blend iPhone App: For the man who has everything

Sunday, December 28th, 2008

Biggs is the editor of TechCrunch Gadgets. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at john@techcrunch.com. → Learn More

Need 20 “Will it Blend?” episodes? Have $1.99? Then the great god Odin is smiling upon you today for Tom Dickson of Blendtec has an app for you.

Blendtec’s decision to blend stuff that should be blended is a marketing coup. Think about it: have you ever heard of Blendtec? Nope. Then they started doing videos of them blending stuff and the rest is history. I never much followed this meme but there’s no shame in loving you some controlled destruction.

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