Comments on: Microcasting

By: Forget Freemium. Tomorrow we’ll be talking Me-mium « excapite

Forget Freemium. Tomorrow we’ll be talking Me-mium « excapite — Sat, 16 Jan 2010 01:27:09 +0000

[...] audience is becoming increasingly smaller. From broadcasting, to narrowcasting (2000), to microcasting (Today), to nanocasting (Tomorrow?). Media has moved from Mass to Niche to [...]

By: Bain Kennedy

Bain Kennedy — Tue, 18 Nov 2008 21:47:51 +0000

I love to see this as news, Twitter, the little darling of the web. Really, it must be fun writing articles about them, day in and day out. Video becomes a first class object, it’s about time. It’s been that way since day one with Zannel, oh and on mobile too. However this probably will be good news for Zannel + Twitter hybrid users, now if Twitter supports it they can “microcast” (who comes up with the names of this stuff) on Zannel, and we can update their Twitter feed as well.

By the way the statement “Since iPhone only supports YouTube, that defines the format.” the iPhone doesn’t only support YouTube, it supports the format H.264, so any individual can send Non-YouTube video content over to the iPhone if it’s encoded that way. We’ve been doing it for a while.

By: Follow Everything by a Select Few, Select Content by Everyone « I’m Not Actually a Geek

Mon, 17 Nov 2008 16:33:25 +0000

[...] #3: Steve Gillmor blog post: A small number of Follows combined with Track produces a high degree of coverage on a daily [...]

By: Mathew A. Koeneker

Mathew A. Koeneker — Mon, 17 Nov 2008 11:56:04 +0000

Great post! Although, if you have a good craft you can ride the surf for awhile with minimal paddling.

By: Dave Martin

Dave Martin — Mon, 17 Nov 2008 07:40:03 +0000

Bravos, Steve. You have made a solid case for the promises of realtime and the need to create practical frameworks, personalized tuning tools needed to optimize the experience. Keep up your calls for the return of Track and API access.

By: Cliff Gerrish

Cliff Gerrish — Mon, 17 Nov 2008 06:11:06 +0000

This idea of text as live broadcast is an important transition. You’ve laid it out for all to see. I got a sense of this idea reading Andrew Sullivan on “Why I Blog.”

I particularly like the thought that real time is both necessary and too much. True on both the production and consumption side of the equation.

On the Web, one-sentence links are as legitimate as thousand-word diatribes—in fact, they are often valued more. And, as Matt Drudge told me when I sought advice from the master in 2001, the key to understanding a blog is to realize that it’s a broadcast, not a publication. If it stops moving, it dies. If it stops paddling, it sinks.

Andrew Sullivan – http://tinyurl.com/68qjs6

By: odd time signatures » Blog Archive » Twitter Swarm: Motrin v. Moms

odd time signatures » Blog Archive » Twitter Swarm: Motrin v. Moms — Mon, 17 Nov 2008 05:07:45 +0000

[...] Link: Microcasting Sphere: Related Content Leave a comment Comment RSS Previous: Sunset & Sylmar Fire [...]

By: francine hardaway

francine hardaway — Mon, 17 Nov 2008 04:26:06 +0000

Oh, I forgot to say that the email came from a guy not generally involved in social media, so clearly this has already spread.

By: francine hardaway

francine hardaway — Mon, 17 Nov 2008 04:25:25 +0000

I just got an email from EmpowHer to all their staff from their Ops guy pointing to the Motrin campaign and basically saying “let’s learn from this and never participate in something like this.”

By: francine hardaway

francine hardaway — Mon, 17 Nov 2008 04:24:10 +0000

That’s just how I feel, but that’s the good part. I love to try to understand real time means why Steve is going where he is going, using only the tools of my Ph.D in English:-) I am sharpening my geek to human translation skills. You know what he means: real time is the closest we come to non-virtual virtual communication:-) We are at the frontiers of language trying to explain it.

By: Steve Gillmor

Steve Gillmor — Sun, 16 Nov 2008 23:32:14 +0000

RSS is Atom. Your personalizing of this around Dave is typical of the tactics that slowed this down. Luckily we’re done with this argument. Move on and stop swiftboating. Doesn’t work in realtime.

By: scott

scott — Sun, 16 Nov 2008 23:05:25 +0000

I agree that the war is over. Atom won. All the major players have chosen it over RSS 2.0. Your realtime/RSS radio/TV analogy does not make any logical sense. If I am a partisan, I am taking the side of the users of technology that don’t want to have to become technologists. I am also on the side of open standards and industry collaboration. Dave’s thinking was that end users should be able to easily edit the pseudo XML in an RSS 2.0 feed. The trade off was that it made it more difficult for developers to build useful applications on top of RSS. It’s no secret that Dave is harboring a lot of contempt for developers. Why do you think that is?

By: Karoli

Karoli — Sun, 16 Nov 2008 22:27:54 +0000

Pfizer should be reading this, and responding in real time to their ill-advised effort to market using web tools. I doubt they have a clue right now as to what the term “motrinmoms” is about, but by the time they discover it the damage will be done and irreversible.

By: Mike @ WannaDevelop.com

Mike @ WannaDevelop.com — Sun, 16 Nov 2008 22:19:00 +0000

Steve, well written.. And very useful information.

Good read

Thanks,

Mike
http://www.wannadevelop.com/

By: Steve Gillmor

Steve Gillmor — Sun, 16 Nov 2008 22:18:24 +0000

fighting the last war is an even deader end. Dave WIner succeeded in routing around the tendency to over-engineer that frustrates progress. Realtime does not deprecate RSS any more than radio has gone away, or TV, etc. FriendFeed is now becoming successful in realtime precisely by enabling realtime tools. In the process they and Twitter are winning. Blame yourself for your partisan bullshit. Luckily, it isn’t working.

By: ursulas

ursulas — Sun, 16 Nov 2008 20:57:20 +0000

I have a lot to learn.

By: scott

scott — Sun, 16 Nov 2008 20:46:00 +0000

RSS aggregation has not become a victim of its own success. FriendFeed is built on feeds and serves as an excellent example for providing dynamic discovery of unexpected value. The failures of RSS are more about how it has been positioned and promoted. I blame Dave Winer for turning RSS 2.0 into a locked-down half-baked proprietary format which is lacking the proper facilities to support the usability and security requirements necessary for mainstream adoption. Think about where we’d all be if someone decided that HTML 2.0 was good enough and stopped making improvements. FriendFeed has been successful because it has not been about promoting a file format.

By: Michael Pinto

Michael Pinto — Sun, 16 Nov 2008 17:31:37 +0000

“Can you make an effort which editor” = convoluted text

PS You also spelled “convoluted” wrong as well…

By: Scott Fraser

Scott Fraser — Sun, 16 Nov 2008 14:25:54 +0000

Agreed with Mike – this was forward thinking and well timed, keep it up Steve. Regarding the first posters comments about “editing”, I could care less – that was just a little noise in the signal.

By: Mike Coulter

Mike Coulter — Sun, 16 Nov 2008 12:18:59 +0000

I notice the bloke who commented before me above didn’t put a link to his name.

Wheras I put in the wrong url in for myself.

Must be too early for all of us.