• Sony's music robot Rolly can now be controlled via Bluetooth

    Serkan Toto

    Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

    Tuesday, October 28th, 2008

    Sony says it’s a music robot, others say it looks like a rolling turd: The new version of the Rolly, which was unveiled today [JP], can be controlled via Bluetooth, via a cell phone or PC (it’s even possible to control seven of the so-called SEP-50BTs at once).

    The new Rolly (still featuring 2GB of memory, two 1.2W speakers, USB 2.0) is out in Japan November 21 and costs $420. Buyers can choose between a white and (new) pink model.

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