• Playboy is getting out of the DVD business, going all-online

    Devin Coldewey

    Devin Coldewey is a Seattle-based writer and photographer. He has written for the TechCrunch network since 2007. Some posts he’d like you to read: The Dangers of Externalizing Knowledge | Generation i | Surveillant Society | Choose Two | Frame Wars | The User’s Manifesto | Our Great Sin His personal website is coldewey.cc. → Learn More

    Wednesday, October 15th, 2008

    Facing rising ink and paper costs and a declining demand for physical discs, the world’s most recognizable skin rag — I mean, adult entertainment periodical — is getting out of the DVD business. Their online distribution system will be their primary method of content distribution, and other cost-cutting measures will be taken in order to return the company to profitability. Another sign of the times, I guess.

    What shocks me is the small scale of the operation. Their entire DVD division is being axed and it’s 55 jobs. This is Playboy we’re talking about here! And their yearly revenue is around $70-80 million. Why, I could buy and sell them 10 times over! Actually, no. But I’d like to. Interestingly, they’re focusing on Playboy fragrances. Who wants to smell like… whatever that is?
    [via HardOCP]

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