Toshiba showing its green side at IFA 2008

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Thursday, August 28th, 2008

Green is still a buzzword worth marketing and Toshiba is showing off its environment friendly products at this years IFA. The companies LCD power consumption is being slashed by 20% over ’06 model levels and are more of the flat panel displays are LED backlit. By 2010, Toshiba will no longer be manufacturing incandescent lamps and thus cutting CO2 emissions even more. The Portégé R500 series of notebook PCs even receive some ‘green’ upgrades too and are now producing 69g less CO2 than the 2650 Dynabook model. Lastly, Toshiba’s amazing 90-recharged-in-less-than-five-minutes-SCiB battery rounds up the tree hugging coverage. 

 I am all for so-called Green technology as long as it doesn’t hinder other breakthroughs. Agreed?

PR

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