7-Eleven launches prepaid service in Singapore

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Due its success in the U.S. and Canadian markets, 7-Eleven has expanded its prepaid wireless program to more than 400 stores in Singapore. The Singapore program is called 7-Connect and uses the 3G network of local operator M1. 7-Eleven says it is the first first retailer to debut a company-owned private-brand wireless program in Asia and, that it’s the first retailer to offer a pre-paid plan with free nights and weekends.

The 7-Connect prepaid “Free Nights and Weekends” plan is available for $30 per month and features: free local voice calls on nights and weekends, $10 bonus to use for other features such as SMS, rates as low as 8 cents per minute, 5-cent local 2-way text messaging, 15-cent global 2-way text messaging and carry-forward minutes, and full-service customer assistance in both Chinese and English.

The 7-Connect program was developed by Ztar Mobile of Dallas, TX.

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