Some people think that Seesmic is the video Twitter. They are wrong (even if they are investors in the company—Mike). The real video Twitter is 12seconds.tv. On Twitter, you have 140 characters to make your point. On 12seconds.tv, you have, well, 12 seconds. (On Seesmic, you can drone on forever or for 10 minutes, whichever comes first). We have 500 invites for the alpha launch.
The idea is to share moments of your life: sunsets, deep thoughts, funny faces. Or just broadcast your current status. You can upload the videos via a Webcam or your mobile phone, follow video updates from your friends, and even import contacts from Twitter. You can even link your 12seconds account to your Twitter account and it will automatically send a Tweet with a link your videos every time you put up anew one.
Is all of this pointless? Maybe, but no more than Twitter. Although, as a communications platform, text will always be more immediate and accessible than video.
The startup was founded by David Beach and Sol Lipman six months ago. They are bootsratpping it with 10 employees working for burritos. Besides Seesmic, 12seconds.tv also competes with the UK’s Phreadz. Here are a couple sample videos.