Ricoh introduces new 12-megapixel digital camera

Serkan Toto

Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Tuesday, June 24th, 2008

Today Ricoh announced [JP] a new digital camera that goes on sale in Japan on July 4th. The GX200, the successor to the GX100 released last year, will set you back $740 in case you need the tilting VF-1 electronic viewfinder and $560 if not.

The camera comes with the following features:

- 12-megapixel 1/1.7-inch CCD
- 25mm thick body
- 24-72mm zoom lens
- 2.7-inch HVGA LCD screen with 460,000 pixels
- 5fps continuous RAW mode
- electronic level function for horizontal and vertical shooting

Some impressive sample photos can be viewed on the Ricoh web site [JP]. The company plans to produce 10,000 units monthly and said the GX200 will also go on sale overseas this year.

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