Web browsing on the iPhone in Japan will be cheaper than on other smartphones

Monday, June 23rd, 2008

Dr. Serkan Toto currently works as the first and only Asia-based writer for the TechCrunch network, mainly covering Japan-related technology and web companies for TechCrunch, CrunchGear and MobileCrunch. Serkan also works full-time as an independent web and mobile industry consultant with a focus on the Japanese market. He is sept-lingual, holds an MBA and is a PhD in economics. Serkan... → Learn More

Today Softbank, the company to introduce the 3G iPhone in Japan on July 11th, announced [JP] the price plan for this country. The 8GB model will cost $213, while the 16GB version will be sold for $325 (to be paid over a period of 2 years).

Softbank is known to be the pricebreaker in Japan’s highly competitive mobile telecommunications market. The company said it will not follow a premium strategy with the iPhone but instead offer all free-call benefits that come with the purchase of their other mobile phones. With the so-called White Plan, for example, Softbank subscribers are able to call each other for free between 1 am and 9 pm (for $9 per month).

The unlimited data package will be available for $56. This price is significantly lower than the up to $90 Softbank usually charges for other smartphones. The company said it is confident to be able to amortize the costs, believing the iPhone is going to be highly popular in Japan. Softbank also said it will provide free telephone support for iPhone buyers for 90 days.

Sponsored Ads

blog comments powered by Disqus

Sponsored Ads

Sponsored Ads

Events

Crunchies Awards
January 31, 2012
Davies Symphony Hall
San Francisco CA
Learn MoreBuy Tickets