Apple's iFit will PUMP! YOU UP!

Thursday, March 27th, 2008

Devin Coldewey is a Seattle-based writer and photographer. He has written for the TechCrunch network since 2007. Some posts he’d like you to read: The Dangers of Externalizing Knowledge | Generation i | Surveillant Society | Choose Two | Frame Wars | The User’s Manifesto | Our Great Sin His personal website is coldewey.cc. → Learn More

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Recent patent filings (in black and white so the OS looks like System 6) show a full-featured program spanning OS X and an iPhone-like device, designed to guide and track you on a fitness regimen, complete with advice, illustrations, rep counts and stuff like that. It looks like there are suggestions of accessories for pedometers, blood pressure monitors, and so on as well. I recently ragged on them for not having a robust enough fitness program (Nike+ is cool but kind of skimpy), so I’m very pleased to see this.

Now, let the naming begin. iFit? iSweat? iNeedToGoToTheGym? iAmSoFat? iT’sAlmostSummer? Poddy Trainer? I like that one.

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