This company Global Lighting Technologies is working on providing better LED-based backlighting for keyboards and other devices like the Razer Lycosa above. They’re hoping to use fewer LEDs so there’s less of a power draw, as well as making the backlight layer thinner. I think I actually prefer an amber or sort of wine-colored glow, blue is a little too “extreme gamer” for me.
Global Lighting launches LED-based keyboard backlight [Digitimes]