HTC: Updated Advantage, Origami Shift, HTC P3470 w/ TomTom

scaledhtc-advantage-pic1.jpg
The HTC Advantage, enhanced for your pleasure

Not much new out of HTC this show. They updated the Shift to run Vista with the Origami Experience 2.0 (I saw these guys live at Red Rocks back in 1983 – great show) and an updated Advantage. They also launched the P3470 with TomTom Navigator in Europe. Nothing too earth-shattering but God do they do nice hardware.


scaledhtc_shift-w-origami-1_jpg.jpg

HTC Shift Becomes First Mobile Computer to Deliver Multiple Days of Push Email – Available In Europe Today

The HTC Shift integrates Microsoft’s new Origami Experience 2.0, finger-friendly Web browsing, push email and wireless broadband to deliver the go anywhere mobile computer

BARCELONA — Feb. 11, 2008 — Today at the 2008 GSMA Mobile World Congress, HTC Corp. (TAIEX: 2498; “HTC”), the world’s leading provider of Microsoft Windows Mobile® devices, announced the first availability of the HTC Shift. HTC Shift combines the power of Windows Vista and Microsoft’s new Origami Experience 2.0 with always-connected 3G/HSDPA connectivity that features true push email with up to 3 days of battery life.

Microsoft Origami Experience 2.0 enables improved access and consumption of content through the addition of a new finger-friendly browser, RSS Reader and media player. It also includes Origami Now which gives users one-touch access to the information that’s important to them, including e-mail, calendar, weather and to-do lists on one screen that changes according to the time, the day and even their current location.

“Bringing the new version of Origami Experience together with the HTC Shift provides an improved and more natural mobile computer experience. I think that users will really enjoy the updated Web experience that utilizes finger touch navigation,” said Peter Chou, president and CEO, HTC Corp. “The HTC Shift has led to a new experience for customers wanting an always-on and always connected mobile computer packed with the features and functionalities they expect from a notebook.

“The HTC Shift is the first mobile computer to combine the power of Windows Vista and Origami Experience 2.0 in a sleek design that integrates 3G connectivity and a sliding keyboard,” said Bill Mitchell, corporate vice president of Microsoft’s Windows PC|3 Division. “Microsoft is pleased to be working with HTC and we look forward to continuing our strong legacy of innovative smartphones and now mobile computers.”

The HTC Shift provides all the power, functionality and connectivity the busy professional needs in a sleek design that is half the size and a fraction of the weight of standard notebooks. The HTC Shift is the first device to feature HTC’s innovative new SnapVUE™ technology. SnapVUE provides instant access to emails, calendar, SMS messages and contacts, without the need to fully boot up the device helping conserve power and extend battery life. Weighing just 800g and equipped with a 7″ touch sensitive ‘slide-n-tilt’ screen, the HTC Shift is similar in size to a couple of DVD cases and comes with the Windows Vista Business edition and a 40-gigabyte hard drive. Packed with advanced connectivity, the HTC Shift features high-speed global connectivity through with Tri-Band UMTS/HSDPA and, Quad-Band GSM/GPRS/EDGE as well as Bluetooth 2.0 and Wi-Fi. Also a multimedia powerhouse, the HTC Shift utilizes Windows Media Player 11 to provide easy access to music, videos and photos.

The HTC Shift is available for the first time today through Telefonica in Spain, Orange in the UK and will soon be available through TIM in Italy and in specialized retailers across Europe for EUR1199.

HTC Introduces Enhanced HTC Advantage™

New applications, keyboard and storage capacity expand user experience

BARCELONA — Feb. 11, 2008 – Today at the 2008 GSMA Mobile World Congress, HTC Corp. (TAIEX: 2498; “HTC”), the world’s leading provider of Microsoft Windows Mobile® smart devices, announced an updated version of the HTC Advantage™ that introduces new software, increased storage and an improved keyboard. The HTC Advantage™ is an ideal companion for the business traveller who needs a powerful and portable device that includes constant connectivity.

Developed from the ground up to be extremely portable, yet powerful, the HTC Advantage™ integrates a broad set of features into a compact and innovative design. Based on a future version of Windows Mobile, the updated HTC Advantage™ includes a customized HTC Home today screen that provides one-touch access to emails, text messages, missed calls, calendar appointments and contacts, as well as current weather conditions and forecasts for hundreds of cities around the world.

The HTC Advantage™ features HTC’s TouchFLO™ software which enhances finger touch scrolling and browsing of Web pages, documents, messages and contact lists. The Advantage™ will also include Opera Mobile 9 and Google Maps for mobile.

In addition to the many software enhancements, the HTC Advantage™ also adds a variety of new and improved hardware features including 16GB of storage, a new improved keyboard with haptic feedback and an updated version of VueFLO™ using a G-sensor that recognises the screen orientation of the device for optimal customer usage.

“Having established broader boundaries for mobile computing with the first HTC Advantage a year ago, we are introducing a wealth of new enhancements focused on improving the overall touch screen and keyboard user experience,” said Peter Chou, president and CEO of HTC. “Our goal with the HTC Advantage is to provide a small connected mobile computing device that will replace notebook PCs on daily commutes or short trips.”

With its innovative built-in video output capability, the HTC Advantage™ empowers its users with freedom to make presentations anywhere. Users can run presentations directly via the projector and TV output. Its 5-inch VGA colour touch screen and innovative, magnetic QWERTY keyboard are ideal not just for editing Microsoft Office documents, but also for enjoying leisure time. Users can watch videos, browse the web, use instant Outlook push e-mail, synchronize their contacts, tasks and calendar, and navigate anywhere with inbuilt GPS and TomTom NAVIGATOR 6.

Offering a complete package of connectivity, the HTC Advantage™ offers a wide variety of Wireless connectivity options such as Tri-band HSPDA, Wi-Fi® and stereo Bluetooth® 2.0 connectivity.

The updated HTC Advantage™ will be available in March in select countries across Europe.

The Full product spec is as follows:

Product name HTC Advantage™ (X7510)
Size 133.5 x 98 x 16 mm (additional 4.75mm for keyboard)
Weight 290g + 85g for keyboard
Networks WCDMA/HSDPA: 850/1900/2100 MHz
GSM/GPRS/EDGE: 850/900/1800/1900 MHz
Operating system Future Version of Windows Mobile®
Display 5-inch VGA with touch screen
Camera 3.1 megapixel with auto focus
VGA for video calling
Internal memory 256 MB + 16 GB flash; 128 MB RAM
Memory card miniSD™
WLAN 802.11b/g
Bluetooth® 2.0
GPS GPS
Interface HTC ExtUSB™ (mini-USB and audio jack in one; USB 2.0
High-Speed); HTC 16 pin port (USB 1.1 host, TV/VGA out); 3.5mm audio jack with microphone
Battery 2100 mAh
Talk time WCDMA: up to 300 minutes*
GSM: up to 360 minutes*
Standby time WCDMA: up to 300 hours*
GSM: up to 300 hours*
Special feature Detachable QWERTY Keyboard with Haptic feedback; document printing; G sensor
Chipset Marvell PXA270 624 MHz; Qualcomm® MSM6275

p3470_front-screenshot.jpg

HTC P3470 brings an affordable GPS, Feature-rich Touchscreen phone to the masses

Using TomTom Navigator 6, the HTC P3470 delivers detailed maps and direct to contact navigation

BARCELONA — February 11, 2008 — HTC Corp. (TAIEX: 2498; “HTC”), the world’s leading provider of Microsoft Windows Mobile® smart devices, today announced the European launch of the HTC P3470, the latest member of the HTC product portfolio. Combining a lightweight design, large screen, sat-nav software and strong battery life, the P3470 sets a new standard in affordable smartphone, GPS-based devices.

At just 108mm tall, the HTC P3470 offers unbeatable value as one of the most compact devices in HTC’s portfolio, featuring a broad range of functionality that today’s consumers desire. The HTC P3470™ enables an easy to use and simple interface for accessing web pages, documents, messages, contact lists and more.

Smart, simple and easy to use, TomTom Navigator 6 is the best sat-nav solution for your PDA or mobile phone. The intuitive interface, crystal clear instructions and easy call handling make it the ideal navigation partner for the P3470. The touch interface and large 2.8in screen ensure the AGPS-enabled sat-nav is easy to use, and the HTC P3470 is truly mobile thanks to the long battery life. The HTC P3470 also includes a 1GB Micro SD card for mapping and other data storage

“The HTC P3470 integrates GPS-location into an innovative and high-powered phone that brings location-based experiences to customers looking for power and affordability,” said Florian Seiche, Vice President, HTC Europe. “We are very pleased to announce this addition to the product portfolio, continuing our commitment to provide an option for every user.”

Availability

The HTC P3470™ will be available to customers across Europe later this month.

The first pan-European operator partner to take the HTC version of the device will be Orange which will launch the P3470 in the UK, France, Spain and the Netherlands. Price: 449 euros

Key features

· Size: 108 x 58.3 x 15.7 mm

· Weight: 122 g

· Connectivity: GSM/GPRS/EDGE: 850/900/1800/1900 MHz

· Operating system: Windows Mobile 6® Professional

· Display: 2.8-inch QVGA flat touch screen

· Camera: 2 megapixel with macro focus

· Internal memory: 256 MB flash, 128 MB RAM

· Removable memory: microSDTM slot

· Bluetooth: 2.0 with EDR

· GPS: GPS

· Interface: HTC ExtUSBTM (mini-USB and audio jack in one; USB 2.0 Full-Speed)

· Battery: 1100 mAh

· Talk time: GSM: up to 350 minutes*

· Standby time: GSM: up to 240 hours*

· Chipset: TI OMAP 850, 200MHz