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  • Reed Hundt Invests in Facebook Ad-Platform Lookery

    Erick Schonfeld

    Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

    Thursday, February 7th, 2008

    lookery-logo.pngIt’s not a lot of money, but Lookery’s $900,000 seed round includes Reed Hundt, Charles River Ventures, and HT Ventures. That’s right, Reed Hundt. The former chairman of the FCC. He thinks there’s gold in Facebook ads, apparently, even though Lookery is a distant fourth compared to other social ad startups Slide, RockYou, and SocialMedia. Maybe even fifth, if you include iLike. But who is counting? Lookery is going for volume and hoping to make a couple cents on each ad.

    Does Hundt even use Facebook? it looks like he’s set up a profile, at least. Reed, time to add a picture!

    reed-hundt-fb.png

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