Why fight? Studios releasing on HD DVD and Blu-Ray

John Biggs

Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... → Learn More

Tuesday, February 5th, 2008

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It was bound to happen: the major studios are releasing videos in both formats and just letting the market shake things out — mostly in the direction of hybrid players. Ultimately, I think the question will become moot but until then, folks like Warner Bros (I Am Legend) and Universal (Charlie Wilson’s War) will release in both formats.

I think the biggest decider will be Toshiba’s move to sell HD DVD players for $149, a little more than the Coby DVD players you can get at Wal-Mart. Seed the market with those and Sony — or someone like HUMAX — will concede and release hybrids at about $200 and we’ll never have to think about this ever again.

Publishers say screw it, choose both in HD DVD vs Blu-ray war [Blorge]

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