We wrote when the US writer’s strike started in November that it was a chance for millions online to bloom. We were right. According to new figures from Nielsen Online some online video sites have doubled their audience since the strike began.
According to Nielsen’s figures, YouTube’s audience was up 18% in the two months after the strike started and Crackle doubled its audience from 1.2 million users to 2.4 million users
A BBC report quoted Nielsen analyst Alex Burmaster “that is greater growth than you would normally see in such a short period and the strike could be a possible factor.”
A new report from the Pew Internet & American Life Project also confirmed a longer trend to online video, finding that: