Here comes the iPhone – want to win one?

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The Apple iPhone launches in the UK this Friday and as I hinted at here, we are going to run a competition to win an iPhone and five iPod Nanos (for the runners up). The competition is in two parts. The first part is to win the iPhone itself. The second part, for the Nanos, will be up tomorrow. So to be in for a chance of winning the iPhone all you have to do is answer this question in a comment below. Remember to enter your correct email address when you comment so you can be contacted. The winning answer will be picked randomly from the entries, and announced, on Friday. The competition is open to anyone in the UK or Irish Republic.

Question: To what was Steve Jobs broadly referring to when he used the phrase “job security” at the UK iPhone announcement?

Hint: The answer is to be found in TechCrunch UK’s live coverage of the press launch back in September…. so you may want to get digging on our site…

  • Matthew Conway

    I believe he was referring to stopping people from unlocking/hacking the iphone. It is his job to ensure the iPhone remains closed (secure/un-hacked).

    Matt

  • http://www.localdatacompany.com Scott Jones

    He was talking about unlocking of the iphone…

    [What are you going to do about iPhone unlocking?]

    Steve: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security [did he actually crack a joke there? He didn’t smile, but…]

  • http://www.telebid.com Nigel Whiteoak

    [What are you going to do about iPhone unlocking?]

    Steve: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security.

    (I’m still not sure he was cracking a funny).

  • http://flatcloud.co.uk James Hannah

    He was responding to a question regarding what apple planned to do about people unlocking the iPhone…

    [What are you going to do about iPhone unlocking?]

    Steve: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security.

    Can’t wait for the SDK in February!

  • http://peterhaus.co.uk Pete Gilbert

    He was referring to phone unlocking and trying to stay one step ahead of the hackers.

  • Matt Rush

    He was referring to the “cat & mouse” battle to stop iPhone unlocking!

    Cheers, Matt

  • Sam

    He was talking about preventing unlocking of the iphone.

    Is it a bit silly to have to answer a question when you can see the answer in the comments already?
    *stupidly I searched your site for it before scrolling down* :)

  • http://www.business-sale.com Chris

    Steve was talking about the continual problem of hackers releasing code to unlock the iPhone and needing to stay a step ahead of them.

  • Pete Bresser

    Jobs was relating the comment to preventing security breaches on the iPhone’s software – stopping it being unlocked.

  • Sandro Gasparoto

    He was referring to stopping people from unlocking the iPhone…
    Thanks!

  • Alex Waddell

    Steve was replying to a question regarding what Apple was going to do about people unlocking the iPhone…

    [i]What are you going to do about iPhone unlocking?[/i]

    SJ: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security.

  • Grant

    He was referring to having to keep Iphone hackers (and customers?) from breaking into their phones(and unlocking them)

  • http://tamlyn.org Tamlyn Rhodes

    Yup, like they said: he was referring to iPhone unlocking.

    @sam: if I was one of the early answerers I would post a quote seeded with a couple of typos to see who bothers searching for themselves and who just copy & pastes :D

    @mike butcher: the time on the server appears to still be set to BST.

  • http://www.add3.co.uk Danny

    Would like to come up with something witty, if Mr Jobs can get away with being unfunny, so can I:

    He was referring to the practice of locking the iphone to keep pesky customers from choosing their own network/software they’d like to use on their nice shiny new toy.

  • http://suburbia.org.uk Rick Curran

    Steve Jobs was referring to preventing security breaches, or more specifically, hackers from from unlocking the iPhone and making it available for use on other networks, something they have to prevent as part of their exclusive deal with O2.

  • James

    He was referring the the unlocking of the iphone. His job security is preventing ‘them’ break in.

  • Joel

    He was talking about stopping people from unlocking or hacking the iphone themselves.

    Actually sourced this answer myself, then found I could have saved 8 minutes of my life by simply scrolling down and looking at the first comment…

  • Nate

    He was referring to the unlocking of the iPhone to enable it to be used on any mobile network.

  • Gonzalo Zavala

    He was talking about how to be ahead of hackers in order to meet the demands of partners:

    [What are you going to do about iPhone unlocking?]

    Steve: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security [did he actually crack a joke there? He didn’t smile, but…]

  • Vlad

    With ‘job security’, he was referring to the unlocking of the iPhone and preventing of doing so.

  • Barak

    Was referring to iPhone unlocking –
    “We try to stay a step ahead”

  • http://www.podcast.co.uk Grant

    This was Jobs attempts at being “down with the UK kids” and cracking jokes about phone hacking / unlocking…

    [What are you going to do about iPhone unlocking?]

    Steve: This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security [did he actually crack a joke there? He didn’t smile, but…]

  • http://andymerrett.co.uk Andy Merrett

    Steve was talking about trying to prevent the unlocking of the iPhone: “This is a constant cat and mouse game. We play it on iPods with DRM. We promised music companies to stay ahead of this problem. We try to stay a step ahead. It’s going to be the same way here with the iphone. It’s our job to keep them from breaking in. That’s job security”

  • Piers

    He was talking about the hacking or “jailbreaking” of iphones.

  • Ben P

    Yeah – he was talking about iPhone unlocking, Mike.

    He said “We play it on iPods with DRM…”

    It was kinda funny.

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