So far, one of the things that most smartphones have had in common has been that they’re relatively expensive when they first launch. Microsoft’s trying to buck that trend by releasing some new Windows Mobile-powered smartphones at under $100.
Smart move, in my opinion, because it’s a good way to introduce people to your platform. Whether or not you can get them hooked is another story. If it works for the Zune, it might just work for Windows Mobile as well.