We’ve been keeping an eye on the mobile social networking world covering companies such as Zyb, Mocospace, Aka-aki, imity, meetmoi, mobiluck. See our roundup post here. Most of the innovation is occurring outside of the U.S., particularly in Europe. That’s why it’s no surprise to see yet another success story, Mig33, originate outside of the U.S. (the company was founded in Australia). The company has over seven million registered users, nearly all outside of the U.S. Today, however, the company is launching their service in the U.S. They’ve also moved the company here – it’s now based in San Francisco.
Migg33 is a mobile application that lets you chat (AIM, MSN, Yahoo) and send instant messages and emails, make cheaper international phone calls, share photos, connect with friends. The key selling point is that they now offer all of this functionality through the WAP browser (wap.mig33.com) currently available on most mobile phones, which has the added advantage of being accessible on your computer too. However, the WAP interface is rather spartan and chatting on a webpage is time consuming. The downloaded J2ME version makes for a richer experience.
The U.S. launch also includes a new free hosted email feature, allowing U.S. subscribers to send and receive e-mail on their mobile phones. This adds to the photo sharing, chat integration, and cheap calling rates by connecting over VOIP lines of the original application.
It will be interesting to how popular the service in the U.S. considering the differences between European and American cell phone use. Europeans have been more likely than Americans to use cellphones for the internet. Cellphones have continually been more a part of people’s lifestyles outside of the U.S.