I dig the Beatles. I really do. When I was in grade school my dad’s vinyl collection was just about the coolest thing ever and he had the Stones and some Hugh Masakela and quite a few Beatles albums. Good times. Good times.

So now that we’re fairly certain that a Yellow Submarine version of the iPod is coming out complete with the entire Beatles back catalog, I have to ask “Why do I care?” The Apple/Apple lawsuits are long dead and buried, as is most of the band’s relevance to a younger audience. They made great music, but if that’s the case, why not make a special Sinatra edition? It kind of smacks of Baby Boomer post-hippie love to me, but I’m just a snide youngster inured the shallow marketing ploys.

There. I said it. I really have no idea why people care about Beatles on iTunes. Sir Paul and the lads’ fans already have all the albums and bootlegs they could ever want and this is just Steve Jobs saying “I finally got these guys. Screw you, kids who beat me up because I kept singing ‘Within You, Without You’ in grade school!”

Get set for Apple’s Yellow Submarine Beatles iPod [TechDigest]