Event based social network Going.com has partnered with BuyYourFriendADrink.com in a deal that will allow New York area Going.com members to buy drinks for their friends directly from their profile page.
Going.com is a rapidly growing social service with 200,000 + members covering New York, Boston and San Francisco and competes in the same space as LateNightShots.
The ability to buy some one a drink will be integrated directly below their profile picture from within Going.com. Gift recipients can then redeem their drinks at more than 60 bars and restaurants in the New York City area. To celebrate this deal, Going.com and BuyYourFriendADrink.com are offering a Buy One, Get One Free drink special for a limited time. Qualifying participants can buy someone a Drink and get a free drink of equal value of up to $20.