Denon and Boston Announce MakeShifters Contest

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Boston Acoustics and Denon Electronics today announced a collaborative contest that will give one extremely lucky person an extreme home theater makeover featuring electronics, furniture and installation worth more than $17,000.

The criteria of the contest are thus:

Tell Your “Home Theater Horror Story”…

Consumers will be able to enter the contest via a specially created web site, http://www.makeshifters.com, where they’ll be able to post homemade videos and photo essays that tell personal “home theater horror stories” about their makeshift home entertainment systems. Such makeshift systems might include a mix-and-match of outdated components (for example: a 13” CRT television hooked up to your grandfather’s 1960s-era stereo system, with PA speakers left over from your high-school garage band days).

True to Web 2.0 form, the contest is conducted with social networking features such as community tagging, rating and reviewing of entries. Users can spread the entries around through embeds and such as well.

In addition to the grand prize, the first runner up will receive a La-Z-Boy recliner and a $500 Circuit City shopping spree. Four third-prize winners will each receive home entertainment components from Denon and Boston. All entrants will receive a $10 Circuit City gift card.

MakeShifters.

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