As of 7:54am, the Apple Store has been down. The classic Post-It note with the text “We’ll be back soon.” is up, which means a new product is being introduced to the store. What will it be? It could be a Santa-Rosa-equipped Macbook, an ultra-portable notebook, or maybe even an early release of the iPhone. Not.

Either way, we’ll keep up the refreshing and will let you know the big news come later today.