Performancing Heading to DeadPool

Michael Arrington

J. Michael Arrington (born March 13, 1970 in Huntington Beach, California) is a serial entrepreneur and the founder of TechCrunch, a blog covering startups and technology news. Arrington attended Claremont McKenna College (BA Economics, 1992) and Stanford Law School (JD, 1995) and practiced as a corporate and securities lawyer at two law firms: O’Melveny & Myers and Wilson Sonsini Goodrich... → Learn More

Monday, January 22nd, 2007

Performancing closed their advertising network, Performancing Partners, today. Their metrics service, a separate product, was closed when an acquisition by PayPerPost fell apart earlier this month.

That PayPerPost deal also led Performancing to rebrand their third product, a popular blog editor, to ScribeFire. It is our understanding that the company does not intend to keep the ScribeFire name at this point, but the site remains live.

Performancing has also recently seen the departure of its CEO. We are contacting the company to see if we can expect future updates to its last remaining product, or if the company is essentially dead and should be added to the DeadPool.

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