There are many sites that sell customized casino chips (just do a search), but we haven’t found any that have an online design tool to allow you to create the chip itself. TheChipLab has take the extra step and has created a very nice Flash tool for designing your own casino-grade chip. The creation tool is very flexible and layer based. It’s not as powerful as new online image editor Fauxto, which is also Flash based, but it does the job.

So my question is, why don’t CafePress and Zazzle implement Flash tools to help people create customized products as well? Zazzle’s Ajax tool is pretty nice and allows some basic resizing and movement of images, plus the addition of text. Imagecafe is stuck in the nineties – their product creation tool has next to no flexibility at all. Neither are anywhere near offering what TheChipLab does.

Adobe has created awesome tools that tiny ecommerce companies like TheChipLab can use to provide a cool service to customers. It’s time for the VPs of Product at CafePress and Zazzle to wake up and reinvent their products, too. Adobe has done all of the heavy lifting, all they have to do is implement it.