MySpace is on the hunt for mobile tie-ups to launch and promote MySpace mobile services across Europe.
Jean-Paul Sanchez, vice-president of mobile, Europe, at MySpace – who recently joined from Vodafone – is negotiating the distribution deals, which are likely to incorporate marketing partnerships. According to Sanchez, MySpace is focusing on three key business areas: mobile, video and international expansion.
MySpace already has deals in the US to offer mobile services through the Cingular and Helio networks. Sanchez said that the mobile service was launching in Europe in response to demand from the site’s 130m users.